![]() ![]() The janitor’s idea is met with some resistance, but nonetheless the flavor gets made, and the janitor rises in the company, eventually becoming a director and overseeing areas that included marketing and new product development.Īs this tale became more and more public and eventually was greenlit as a movie involving Eva Longoria, the story started to crumble. That idea was to spice up the classic Cheetos Puffs by adding a Latin flair, adding chile to make a spicier, deep red treat to rival the competition. Flamin’ Hot origin storyįor more than a decade, the story of how Flamin’ Hot Cheetos and Flamin’ Hot Cheetos Puffs was the stuff of movies: A janitor working for Frito-Lay has a brilliant idea. Cheetos are sold around the world, and some countries offer flavors made with regional flair, such as the strawberry Cheetos Puffs sold in Japan. Honey BBQ Cheetos Puffs were brought to market in 2011 and are no longer available today.Īll told, including all the 21 different types of Cheetos that have been sold in North America over the years, Cheetos has been ranked as the top-selling brand of cheese puffs, with annual sales as much as $4 billion.They were available for about 10 years, from 2002 to 2012. Cheetos Twisted puffs were a bit bigger and thicker than the standard Cheetos Puffs, and they had a corkscrew shape.Cheetos X’s and O’s only lasted a year, and that year was 1999.While not available on their own for awhile they are back on the market and can be found in some snack mixes. Cheetos Paws were introduced in 1990 and are basically Cheetos Puffs shaped like cat paws.Cheetos Pizza Puffs hit the market in 2001 and were discontinued in 2006.Here’s a list of some of the discontinued flavors. READ MORE: Snickers Peanut Butter (History, Marketing & Commercials) Discontinued flavors Cheetos White Cheddar Bites are for those who prefer their cheddar to be sharp, delicious and much less orange.Cheetos Paws have made a comeback and are for people who like their puffs to have a more feline appearance but to have the same taste as their original variety.Cheetos Puffs Flamin’ Hot are a darker orange, much spicier version of the classic variety.They are light, airy and covered in cheese. These are the classic puffs with a smooth, slightly bended shape. Others have not exactly been such hot commodities and have been discontinued. Some, like Flamin’ Hot Cheetos Puffs, are extremely popular. It’s called “cheetle.” FlavorsĬheetos Puffs come in quite a few varieties. Speaking of hands, there’s a name for the dust that sticks to your fingers when you are eating Cheetos Puffs. They dry out again and then finally make it to packaging, distribution and eventually into your hands. Next, they are sprayed with vegetable oil and dusted with their flavoring (can you say cheese?) and seasonings and tumbled to be sure they are perfectly oiled and coated. The collettes are cut to size and dried out in a large oven. Eventually the dough takes shape: Into snake-like tubes called “collettes.” Then the dough makes its way through the extrusion chamber, where it gets steamed and exposed to high and low pressure, which makes it puff. That machine exposes the dough to heat, moisture and pressure. Once the cornmeal and water are mixed to the desired consistency, the dough is quickly extracted and loaded into something called an extruding machine. ![]() These are essential to providing the right texture and puffiness. ![]() But not just any cornmeal: The cornmeal used for Cheetos Puffs is carefully chosen to ensure that the texture is super fine and that the moisture content is low. The base for Cheetos Puffs is made from two simple ingredients: cornmeal and water. ![]()
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